{ "schema": "adfactory.narrative-contract/v2", "status": "authored-contract; media gates separate", "source": { "media": { "path": "analysis/source-proxy.mp4", "sha256": "7d8e82efab4b261a65f615f887488b198869475f993ff25d29cbaff7c6419fbf" }, "duration_s": 325.681678, "annotations": { "path": "analysis/source-annotations.json", "sha256": "084d9ef0dfb7c7db5c34616314e9c80f8c1018077e19d03692e9f6242cd58eb4" }, "new_audit": "analysis/evidence/09-meta-function-native/analysis.md" }, "meta_function": { "id": "restore-possibility", "signature": "RESTORE_POSSIBILITY(AUDIENCE, PROBLEM, STAKES, ACTOR, WITNESS, TRIGGER, FAILED_MODEL, HELPER, REFRAME, PRODUCT, RITUAL, PROOF, PAYOFF, OFFER, REGION, LANGUAGE, CLOCK) → an earned belief transition and actionable close", "mechanism": "Visible friction creates a question; active discovery earns a reframe; inspectable use and progression establish the declared result; a callback restores possibility; an exact offer makes action possible.", "preconditions": [ "A relevant friction or desire can be depicted.", "A product-specific observable can support the proof or an explicitly illustrative demo.", "The actual buying step and terms are known." ], "refuse_when": [ "No honest connection between product and proposed outcome.", "Proof would require inventing a testimonial, credential or measurement.", "A required slot cannot be filled; choose a different adapter." ], "slots": [ { "id": "AUDIENCE", "constraint": "Specific person with a relevant need; no invented demographic certainty." }, { "id": "PROBLEM", "constraint": "One observable friction, separate from shame or identity." }, { "id": "STAKES", "constraint": "What this friction prevents the audience from doing or enjoying." }, { "id": "ACTOR", "constraint": "Person who chooses the action; can also narrate or witness." }, { "id": "WITNESS", "constraint": "Observer or measurement process; may be the actor, not necessarily family." }, { "id": "TRIGGER", "constraint": "Concrete incident that makes the friction matter now." }, { "id": "FAILED_MODEL", "constraint": "Prior assumption or approach, described without invented competitor harm." }, { "id": "HELPER", "constraint": "Credible access to information; peer, demo, support or documentation, no fake authority." }, { "id": "REFRAME", "constraint": "Simple accurate alternative explanation, tied to product evidence." }, { "id": "PRODUCT", "constraint": "Exact product/service and verified package or interface." }, { "id": "RITUAL", "constraint": "Observable, manageable use consistent with directions." }, { "id": "PROOF", "constraint": "Baseline, use, elapsed checks and endpoint on a comparable observable; evidence type disclosed." }, { "id": "PAYOFF", "constraint": "Restage the opening friction and show restored possibility." }, { "id": "OFFER", "constraint": "Current next action, destination and terms; no borrowed scarcity." }, { "id": "REGION", "constraint": "Recognizable local life plus appealing contrast/color; reference assets required." }, { "id": "LANGUAGE", "constraint": "Native idiom, spoken pronunciation and matching captions." }, { "id": "CLOCK", "constraint": "Accepted audio and domain-appropriate story time, never a compulsory four-week runtime." } ], "invariants": [ { "id": "I01", "name": "Consequence precedes explanation", "rule": "An observable friction gains stakes before product detail.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 0, "end_s": 28, "status": "interpreted", "confidence": "medium" } }, { "id": "I02", "name": "A question motivates active discovery", "rule": "A needed answer carries the viewer into the explanation.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 28, "end_s": 77, "status": "interpreted", "confidence": "medium" } }, { "id": "I03", "name": "Reframe earns product relevance", "rule": "The product answers a question instead of interrupting it.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 77, "end_s": 140, "status": "interpreted", "confidence": "medium" } }, { "id": "I04", "name": "Objection becomes a test", "rule": "The buyer can question and choose; doubt is not skipped.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 160, "end_s": 241, "status": "interpreted", "confidence": "medium" } }, { "id": "I05", "name": "Use precedes outcome", "rule": "Use and elapsed checks connect action to the claimed result.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 220, "end_s": 284, "status": "interpreted", "confidence": "medium" } }, { "id": "I06", "name": "Payoff repays the opening debt", "rule": "Return to the original friction with a changed observable.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 266, "end_s": 300, "status": "interpreted", "confidence": "medium" } }, { "id": "I07", "name": "Action follows demonstrated possibility", "rule": "The local next step follows the same motivation.", "evidence": { "path": "analysis/source-annotations.json", "start_s": 300, "end_s": 325.681678, "status": "interpreted", "confidence": "medium" } } ], "stages": [ { "id": "disrupt", "source_start_s": 0, "source_end_s": 28, "source_fraction": 0.085974, "exit": "The viewer can name a consequential friction.", "question": "Why does this matter?" }, { "id": "commit", "source_start_s": 28, "source_end_s": 55, "source_fraction": 0.082903, "exit": "An actor commits to finding an answer.", "question": "Where can an answer come from?" }, { "id": "earn-access", "source_start_s": 55, "source_end_s": 77, "source_fraction": 0.067551, "exit": "Information access is credible and relevant.", "question": "Can I trust this explanation?" }, { "id": "reframe", "source_start_s": 77, "source_end_s": 110, "source_fraction": 0.101326, "exit": "The alternative model is understandable.", "question": "What would work differently?" }, { "id": "reveal-challenge", "source_start_s": 110, "source_end_s": 220, "source_fraction": 0.337753, "exit": "The product and the strongest objection are inspectable.", "question": "Why this product for this problem?" }, { "id": "try", "source_start_s": 220, "source_end_s": 241, "source_fraction": 0.06448, "exit": "The actor chooses and visibly performs use.", "question": "What happens after using it?" }, { "id": "progress", "source_start_s": 241, "source_end_s": 284, "source_fraction": 0.132031, "exit": "Comparable intermediate and final states are visible.", "question": "Has the opening problem changed?" }, { "id": "payoff", "source_start_s": 284, "source_end_s": 300, "source_fraction": 0.049128, "exit": "The opening situation is restaged with a resolved obstacle.", "question": "What can happen now?" }, { "id": "act", "source_start_s": 300, "source_end_s": 325.681678, "source_fraction": 0.078855, "exit": "The viewer knows one exact buying step.", "question": "How do I act?" } ], "swap_tests": [ { "id": "cream", "category": "cosmetic", "slots": { "AUDIENCE": "Ukrainian woman whose dry-looking neck bothers her in photos", "PROBLEM": "Dry/crepey neck and conspicuous bands", "STAKES": "Comfort and participating in photographs", "ACTOR": "Adult woman Olena chooses routine", "WITNESS": "Adult daughter notices; matched illustrative state views", "TRIGGER": "Steps aside when camera is raised", "FAILED_MODEL": "Ignoring neck care while expecting a face routine to cover it", "HELPER": "Neighbor shares her routine; no medical credentials", "REFRAME": "Consistent neck care with a product described for hydration", "PRODUCT": "Exact goPure purple jar and silver cap", "RITUAL": "Apply per seller directions; first use does not erase concern", "PROOF": "Illustrative weeks 1→2→3→4: declared markers fade to absent; not clinical/customer evidence", "PAYOFF": "Same photo setup; woman stays in frame with concern visually resolved", "OFFER": "Read seller page, leave phone number, confirm terms", "REGION": "Ukraine: saturated teal, plum, amber; local street/tea/courtyard references", "LANGUAGE": "Ukrainian narration, accent-marked provider input, plain captions", "CLOCK": "Accepted spoken master; four elapsed weeks in story" }, "verdict": "structurally-complete; commercial truth needs product-specific evidence" }, { "id": "bookkeeping", "category": "business-service", "slots": { "AUDIENCE": "Small-business owner losing evenings to reconciliation", "PROBLEM": "Unmatched/duplicate entries in a ledger", "STAKES": "An evening with family and a reliable close", "ACTOR": "Owner chooses a bookkeeping service", "WITNESS": "Owner plus sandbox reconciliation report", "TRIGGER": "Another late-night close fails", "FAILED_MODEL": "More manual spreadsheet copying will make it faster", "HELPER": "Accountant demonstrates in a sandbox", "REFRAME": "A single reconciled record removes repeated copying", "PRODUCT": "Bookkeeping service with authorized demo interface", "RITUAL": "Import sample ledger, review matches, approve reconciliation", "PROOF": "Same sample data: errors present, import, partial reconciliation, zero unmatched items; illustrative demo", "PAYOFF": "Owner closes ledger on time and joins dinner", "OFFER": "Book a demo; state actual scope and price when verified", "REGION": "Local office, vivid ledger accents, warm evening destination", "LANGUAGE": "Target-market idiom and pronunciation checked", "CLOCK": "Accepted speech; a demonstrated work session, not four weeks" }, "verdict": "structurally-complete; commercial truth needs product-specific evidence" }, { "id": "leak-sensor", "category": "hardware", "slots": { "AUDIENCE": "Homeowner concerned about an unnoticed small leak", "PROBLEM": "Water can spread without a prompt alert", "STAKES": "A finished room and peace of mind away from home", "ACTOR": "Homeowner installs and tests the sensor", "WITNESS": "Homeowner plus phone alert log", "TRIGGER": "Finds an old unnoticed puddle", "FAILED_MODEL": "Occasional visual checks will always catch leaks", "HELPER": "Installer or supported product demo", "REFRAME": "Detect locally and notify promptly when water contacts sensor", "PRODUCT": "Exact sensor model, app screen and packaging", "RITUAL": "Place according to instructions; wet-test with controlled small water amount", "PROOF": "Dry baseline, controlled contact, triggered signal, received alert with stated measured times", "PAYOFF": "Same room protected; homeowner leaves after a successful test", "OFFER": "Select compatible kit and verify notification requirements", "REGION": "Recognizable regional utility room, cobalt/coral visual accents", "LANGUAGE": "Local voice and exact app terminology", "CLOCK": "Accepted speech; seconds/minutes of controlled test, not weeks" }, "verdict": "structurally-complete; commercial truth needs product-specific evidence" } ], "scope": "Transferable argument, not a guarantee of persuasion in every market." }, "video_passport": { "source_style": "Photoreal drama, close reactions and object inserts; source color moves from cool consultation to warm helper space and bright activity.", "target_style": "Premium cinematic illustration/3D example; a new style adapter, not a claim of historical-film fidelity.", "aspect": "9:16", "palette": [ "#123f49", "#ba416b", "#e6ae4d", "#2755a0", "#f4e3c3" ], "lighting": "Warm motivated key with cool depth; readable eyes; retain rich local contrast without crushing shadow detail. Proof views use the SAME neutral lighting.", "lens_and_space": "Natural portrait perspective; face/neck proof fills frame, camera/pose/distance locked; environments have clear foreground/midground/background.", "textures": "Glazed ceramic, woven teal/plum textiles, pale stone, warm wood; exact product package.", "caption_safe_area": "Reserve lower fifth; keep captions clear of neck, faces and product label; inspect at 390px.", "novelty_rule": "A new visual world or meaningful action must serve a belief turn; flag long repeats for review.", "no_music": true, "source_clock_is_template": false }, "characters": [ { "id": "olena", "name": "Olena", "roles": [ "beneficiary", "buyer", "skeptic" ], "identity": { "path": "analysis/levchyk-study/baseline.jpg", "sha256": "22ed81e61cf6c5dbeff8fa21aaaba9317b6997eb93100326091c339539116e46" }, "permanent_traits": "Adult fictional woman, chestnut updo, brown eyes, freckles, stable adult face/body proportions", "consistency_keys": [ "Adult fictional woman", "chestnut updo", "brown eyes", "freckles" ], "wardrobe": "Teal open-collar shirt for matched proofs; plum blouse for social payoff", "want": "Feel comfortable with her neck visible", "need": "Choose care and participate on her own terms", "fear": "Another empty promise", "misbelief": "Only an instant result is meaningful", "signature_prop": "Collar tug before; phone photo after", "voice": "Measured warm adult voice if quoted; narration belongs to witness", "concern_assignment": "affected", "negative": "Preserve age, hair, eyes, facial geometry, body, hands. Target concern belongs only to Olena. Do not infer current neck state from the identity portrait.", "arc": [ { "stage": "opening", "knowledge": "Problem exists; solution uncertain", "agency": "avoids camera" }, { "stage": "trial", "knowledge": "Understands routine and limitations", "agency": "chooses and applies" }, { "stage": "payoff", "knowledge": "Can revisit the initial situation", "agency": "stays in frame" } ] }, { "id": "daughter", "name": "Adult daughter", "roles": [ "witness", "narrator", "catalyst" ], "identity": { "path": "videos/gopure-ua/assets/references/daughter.png", "sha256": "b43b5b527791acb0dcc57aa81042573fbce2fca3e44ffcac20874f66f39a3078" }, "permanent_traits": "28-year-old adult, brown low ponytail, stable face shape; never de-age or share the concern", "consistency_keys": [ "28-year-old adult", "brown low ponytail", "stable face shape; never de-age or share the concern" ], "wardrobe": "Teal cardigan, cream top; saturated textures retained", "want": "Have her mother beside her in family pictures", "need": "Listen before solving", "fear": "She may pressure instead of help", "misbelief": "Reassurance alone will solve the obstacle", "signature_prop": "Phone and photo frame", "voice": "Ukrainian adult female, intimate precise consonants, question-to-resolve contours", "concern_assignment": "excluded", "negative": "Preserve age, hair, eyes, facial geometry, body, hands. Target concern belongs only to Olena. Do not infer current neck state from the identity portrait.", "arc": [ { "stage": "opening", "knowledge": "Problem exists; solution uncertain", "agency": "notices" }, { "stage": "trial", "knowledge": "Understands routine and limitations", "agency": "listens/supports" }, { "stage": "payoff", "knowledge": "Can revisit the initial situation", "agency": "shares the moment" } ] }, { "id": "neighbor", "name": "Halyna", "roles": [ "helper" ], "identity": { "path": "videos/gopure-ua/assets/references/neighbor.png", "sha256": "e773dff11b13d8b5f9844502051dd32d8699bf3fc53d6689911a23236ec410f7" }, "permanent_traits": "60-year-old, silver bob, glasses; ordinary unaffected neck", "consistency_keys": [ "60-year-old", "silver bob", "glasses; ordinary unaffected neck" ], "wardrobe": "Sage/emerald cardigan, warm ceramic setting", "want": "Share practical information", "need": "Remain a peer, not an invented doctor", "fear": "Being mistaken for a miracle promise", "misbelief": "none assigned", "signature_prop": "Tea cup and exact jar", "voice": "Calm concise reported dialogue", "concern_assignment": "excluded", "negative": "Preserve age, hair, eyes, facial geometry, body, hands. Target concern belongs only to Olena. Do not infer current neck state from the identity portrait.", "arc": [ { "stage": "opening", "knowledge": "Problem exists; solution uncertain", "agency": "notices" }, { "stage": "trial", "knowledge": "Understands routine and limitations", "agency": "listens/supports" }, { "stage": "payoff", "knowledge": "Can revisit the initial situation", "agency": "shares the moment" } ] }, { "id": "father", "name": "Father", "roles": [ "supporting-witness" ], "identity": { "path": "videos/gopure-ua/assets/references/father.png", "sha256": "164d8839e2551bd86362682ca8a81251791d10e58263140b591bc1687a4d8ffc" }, "permanent_traits": "56-year-old adult, salt-and-pepper hair, stable face and build; unaffected concern", "consistency_keys": [ "56-year-old adult", "salt-and-pepper hair", "stable face and build; unaffected concern" ], "wardrobe": "Navy sweater against warm background", "want": "Bring everyone into the picture", "need": "Make participation easy", "fear": "Missing the moment", "misbelief": "none assigned", "signature_prop": "Phone timer", "voice": "Brief warm reported line, no narration role", "concern_assignment": "excluded", "negative": "Preserve age, hair, eyes, facial geometry, body, hands. Target concern belongs only to Olena. Do not infer current neck state from the identity portrait.", "arc": [ { "stage": "opening", "knowledge": "Problem exists; solution uncertain", "agency": "notices" }, { "stage": "trial", "knowledge": "Understands routine and limitations", "agency": "listens/supports" }, { "stage": "payoff", "knowledge": "Can revisit the initial situation", "agency": "shares the moment" } ] } ], "relationships": [ { "from": "daughter", "to": "olena", "before": "tries reassurance", "turn": "listens and shares information", "after": "supports mother choice" }, { "from": "neighbor", "to": "daughter", "before": "trusted acquaintance", "turn": "shares routine and limitations", "after": "information source, not authority proof" }, { "from": "father", "to": "olena", "before": "takes photos without noticing avoidance", "turn": "sets timer", "after": "makes participation possible" } ], "product_change": { "id": "gopure-neck-appearance", "character": "olena", "product_reference": { "path": "product/jar_packshot.webp", "sha256": "6fcff5feee8fd11527f7b0e64e6bdfa0fb874865703b089d0d520730dce11e6d" }, "product_identity": "Deep purple goPure jar, brushed silver cap, white rectangular label; unchanged geometry and wording.", "claim_source": { "path": "product/production-facts.md", "sha256": "082bca6925aca5a064018a46b27195e6a230378bac5f3ccb26a1746eba001713" }, "evidence_type": "illustrative-art-direction", "disclosure": "Ілюстрація змін. Результати індивідуальні.", "not_efficacy_measurement": true, "region": "neck between jaw and collarbone", "marker_scale": "0 absent, 1 mild, 2 moderate, 3 conspicuous, 4 severe; ordinal visual targets only", "markers": [ "dryness", "crepiness", "bands" ], "resolved_max": 0.3, "first_use_event": "first-use", "proof_states": [ "week-1", "week-2", "week-3", "week-4" ], "states": [ { "id": "baseline", "story_day": 0, "markers": { "dryness": [ 2.6, 3.4 ], "crepiness": [ 2.6, 3.4 ], "bands": [ 2.6, 3.4 ] }, "description": "Dry crepey neck and conspicuous horizontal bands clearly present at phone scale.", "reference": { "path": "analysis/levchyk-study/baseline.jpg", "sha256": "22ed81e61cf6c5dbeff8fa21aaaba9317b6997eb93100326091c339539116e46" }, "reference_review": "observed-example", "after_use": false }, { "id": "first-use", "story_day": 0, "markers": { "dryness": [ 2.6, 3.4 ], "crepiness": [ 2.6, 3.4 ], "bands": [ 2.6, 3.4 ] }, "description": "Product application is shown; underlying concern unchanged immediately after first use.", "reference": { "path": "analysis/levchyk-study/baseline.jpg", "sha256": "22ed81e61cf6c5dbeff8fa21aaaba9317b6997eb93100326091c339539116e46" }, "reference_review": "observed-example", "after_use": false }, { "id": "week-1", "story_day": 7, "markers": { "dryness": [ 2.6, 3.4 ], "crepiness": [ 2.6, 3.4 ], "bands": [ 2.6, 3.4 ] }, "description": "Problem remains clearly present; repeat matched baseline visual, show elapsed week label.", "reference": { "path": "analysis/levchyk-study/baseline.jpg", "sha256": "22ed81e61cf6c5dbeff8fa21aaaba9317b6997eb93100326091c339539116e46" }, "reference_review": "observed-example", "after_use": true }, { "id": "week-2", "story_day": 14, "markers": { "dryness": [ 1.6, 2.2 ], "crepiness": [ 1.6, 2.2 ], "bands": [ 1.6, 2.2 ] }, "description": "Moderate residual texture/bands visibly between week one and week three.", "reference": { "path": "analysis/visual-references/week-two-candidate.png", "sha256": "2079bf79053bbfd12e6b308611a61300addf80f91ca6f48f96c4ad9c46c6dc2b" }, "reference_review": "revise", "after_use": true }, { "id": "week-3", "story_day": 21, "markers": { "dryness": [ 0.7, 1.3 ], "crepiness": [ 0.7, 1.3 ], "bands": [ 0.7, 1.3 ] }, "description": "Mild residual concern remains, clearly lower than week two, not acceptable as final.", "reference": { "path": "analysis/levchyk-study/previous-endpoint.jpg", "sha256": "04d32693842cc5dba23dd011ed5bbdb2606f521330866227921d8d324b8695b5" }, "reference_review": "observed-example", "after_use": true }, { "id": "week-4", "story_day": 28, "markers": { "dryness": [ 0.0, 0.3 ], "crepiness": [ 0.0, 0.3 ], "bands": [ 0.0, 0.3 ] }, "description": "Declared dryness, crepiness and conspicuous bands visually absent; preserve ordinary adult anatomy and identity.", "reference": { "path": "analysis/levchyk-study/resolved-endpoint.jpg", "sha256": "70236d0ca0c01f77c02b87c9a4b697d03eb7e8c5e4d3d05da377c1e0402e3fc0" }, "reference_review": "observed-example", "after_use": true } ], "application": "Show opening jar, then actual thin-layer application per directions, then unchanged first-use concern. Jar visibility alone is not use.", "comparison_lock": [ "same person", "same lens/distance", "same neck angle", "same neutral expression", "same exposure/key light", "same visible region", "no makeup/blur/retouch change" ], "transition": { "kind": "matched-dissolve", "duration_s": 0.65, "instruction": "Hold each complete state for inspection, then matched cross-dissolve only across an explicitly labeled elapsed-time transition. No mid-shot unexplained morph or face ghosting.", "hold_min_s": 1.5 }, "reject": [ "Concern absent before use", "Four week labels on one unchanged image", "Only a smile, brighter light or removed scarf as evidence", "Conspicuous target markers remain at week four", "Identity, age, body or excluded characters change", "Required proof region is hidden or blurred" ] }, "attention_policy": { "claim": "Authored attention design; no measured viewer dopamine or retention.", "max_unexplained_gap_s": 4, "max_unchanged_visual_world_s": 12, "rules": [ "Every second belongs to a meaningful action, information change or deliberately sustained question.", "An event needs a visible/audible change and a narrative reason; a cut or blink is insufficient.", "Micro-payoff must open or advance the next question until the final CTA closes it.", "A hold above the review threshold requires a precise suspense/acting reason, not a pacing excuse.", "No guaranteed no-drop-off assertion without audience analytics." ], "families": [ "information-gap", "contradiction", "specificity", "anticipation", "reaction", "sensory-detail", "visual-world-change", "mechanism-reveal", "progressive-proof", "callback", "agency", "payoff" ] }, "visual_references": [ { "id": "uk-color", "asset": { "path": "analysis/visual-references/ukraine-color-board.png", "sha256": "d7711da421756b8405b519ee97045cf0e998b321fa722b62b89b0ecf1f73d513" }, "region": "Ukraine", "kind": "generated-moodboard", "source_page": "https://en.wikipedia.org/wiki/Market_Square_(Lviv)", "rights": "Original generated board; linked location page is contextual research, not a licensed source-image reuse.", "use": "Color, layered sets and material contrast only; not cast identity; do not reproduce the grid.", "palette": [ "teal", "coral", "plum", "cobalt", "amber" ], "local_cue": "Lviv-style plaster facades and doorway; tea ritual; courtyard birthday.", "review": "Observed vivid color separation and layered scenes; bottom-left is washing, not proof of cream application. Use only for setting/color." } ], "pronunciation_policy": { "language": "uk", "mode": "spoken", "music": false, "written_marks": "U+0301 after stressed vowel in every multisyllabic Ukrainian occurrence, including inflections, quotations and CTA.", "basis": "Contextual dictionary/native adjudication per occurrence; no first-vowel default.", "provider_support": "Audition actual provider; accents can be ignored or misread. Preserve exact submitted bytes.", "acceptance": "All actual occurrences heard; stress, consonants and coverage pass; uncertainty fails acceptance.", "repair": "Version only failing phrase if supported, then re-align and listen to full assembled recording; never auto-change provider.", "caption_normalization": "Remove U+0301 only; preserve Ukrainian letters, apostrophes and wording." }, "wardrobe_passport": { "olena": { "states": [ { "id": "proof", "owner": "olena", "garment": "shirt", "neckline": "open collar", "color": "teal", "sleeves": "long", "material": "woven cotton", "fit": "relaxed" }, { "id": "conceal", "owner": "olena", "garment": "sweater", "neckline": "high turtleneck covering neck", "color": "oatmeal", "sleeves": "long", "material": "fine knit", "fit": "relaxed" }, { "id": "payoff", "owner": "olena", "garment": "blouse", "neckline": "open V-neck", "color": "plum", "sleeves": "short", "material": "satin", "fit": "relaxed" } ], "transitions": [ { "from": "proof", "to": "conceal", "event": "mother-puts-on-high-collar", "visible_action": "Olena pulls oatmeal high-neck sweater over her own head; finish with her neck covered; daughter remains in open cream shirt." }, { "from": "conceal", "to": "proof", "event": "mother-removes-high-collar-for-care", "visible_action": "Olena removes sweater for routine; cut on movement to matched teal open-collar proof view on declared story day." }, { "from": "proof", "to": "payoff", "event": "birthday-changes-into-blouse", "visible_action": "Olena selects and puts on plum V-neck blouse on birthday; subsequent birthday shots preserve it." } ], "continuity": "Keep same state across cuts and locations until an explicit change event; elapsed time alone does not silently change clothes." }, "daughter": { "states": [ { "id": "day", "owner": "daughter", "garment": "cardigan over cream shirt", "neckline": "open shirt collar, never a high turtleneck", "color": "teal", "sleeves": "long", "material": "knit over cotton", "fit": "relaxed" } ], "transitions": [], "continuity": "Keep same state across cuts and locations until an explicit change event; elapsed time alone does not silently change clothes." }, "neighbor": { "states": [ { "id": "day", "owner": "neighbor", "garment": "cardigan over cream shirt", "neckline": "open collar", "color": "emerald", "sleeves": "long", "material": "fine knit", "fit": "relaxed" } ], "transitions": [], "continuity": "Keep same state across cuts and locations until an explicit change event; elapsed time alone does not silently change clothes." }, "father": { "states": [ { "id": "day", "owner": "father", "garment": "sweater", "neckline": "crew neck", "color": "navy", "sleeves": "long", "material": "knit", "fit": "relaxed" } ], "transitions": [], "continuity": "Keep same state across cuts and locations until an explicit change event; elapsed time alone does not silently change clothes." } }, "vocal_performance_policy": { "required": true, "score": "analysis/vocal-score.json", "fields": [ "speaker", "context", "intention", "emotion", "contour", "pace", "energy", "pause", "emphasis", "avoid", "listening_test", "reference" ], "gate": "Each actual line must have audible context-appropriate delivery and contrast at a turn. Flat or overacted delivery fails independently of correct pronunciation.", "source_evidence": [ "analysis/vocal-reference/source-alarm.mp4", "analysis/vocal-reference/source-skepticism.mp4", "analysis/vocal-reference/source-payoff.mp4" ], "owner_feedback": "Current voice is emotionless; include emotions definitely and analyze how references use them." } }